Sift & Toss

One of Concepts TV’s latest DRTV commercials, Sift & Toss for Norman Direct of Wisconsin vastly improves upon the unpleasant job of cleaning up the litter box. Sift & Toss is a revolutionary kitty litter liner that lets you sift out clean litter while disposing of waste. Cleaning up after your cat has never been easier! For more about the challenge of using animals in commercials, read our blog by clicking here.